General Job Support
Where do you go first to get information on a new topic related to your profession? (Choose all that apply)
Where do you turn to when you need to deal with a crisis within your profession (like an issue you've never dealt with before)? (Choose all that apply)
What crisis situations have you or members of your teams been faced with? (Choose all that apply)
What human resources topics would you potentially need information on? (Choose all that apply)
What professional organizations do you belong to? (Choose all that apply)
What business or professional publications do you read? (Choose all that apply)
What business or professional e-mail lists/notifications are you part of? (Choose all that apply)
Which of the following websites are you familiar with? (Choose all that apply)
What work-related websites do you use (external to your company) more than once a month? (Please list all that you use more than once a month)
What trade shows do you think are worthwhile? (Please list all that apply)
HR-Related Website Structure and Content
Which features are most useful to you on a work-related website? (Please choose the 5 most useful features)
What will make you comfortable that you can reach the right information or make the right contact on a work-related website? (Please choose the strongest factors)
What lends credibility to the site (i.e., users believe they’re getting accurate information)? (Please choose the 3 strongest factors)
What is likely to grab your attention on a work-related website? (Please choose the 5 most attention-grabbing elements)
What makes a work-related website layout seem welcoming and easy to use? (Please choose the 5 most welcoming elements)
HR Partners
What companies do you consider leaders in the HR field? (Please list all that come to mind)
Are there individuals who are leaders in the field? (Please list all that come to mind)
Website Users
What types of HR workers would benefit from a website with HR information on it? (Please choose the 3 groups that would benefit the most)
How would you expect to hear about a new, useful HR-related website? (Choose all that apply)
How can we best reach people who are not HR professionals per se, but who perform the HR function for their organizations (office administrators, plant managers, sales branch coordinators, etc.)? (Choose all that apply)
What methods of promoting an HR-related site might be worthwhile?
Are there educational programs or institutions that should be targeted to reach an audience of people working in Human Resources? (Please list any that come to mind)
What type of advertising might be effective to reach an HR-related audience? (Choose all that apply)
Communication to Members
What type and frequency of communication would be appropriate for members? (Choose one frequency and one method)
What are meaningful rewards that we might give members? (Please list as many as come to mind)
Willingness to Pay
Would you pay for access to information on the site? (Choose one)
Assuming some level of information would be free, what type of information would you pay for?
Assuming you would pay, how often would you prefer to pay?
If the membership fee was monthly and you felt the information on the site was very valuable to you, how much would you pay per month? (Choose one)
If the membership fee was annual and you felt the information on the site was very valuable to you, how much would you pay per year?
Assuming you were signing up for a membership for the HR-related site, what method of payment would you prefer? (Choose one)
Would you expect your company to pay for a membership or would you pay personally? (Choose one)
Other Topics
What are some websites you go to (as a consumer as well as a business person), which contain information on a specific subject area? (Please list all that come to mind)
How did you hear about these websites? (Choose all that apply)
